The Data Standard
Data can be an intimidating concept, despite the fact that we use it in our everyday decision-making. Calculating a tip based on service and total cost, buying shoes based on how often you’ll wear them, brewing coffee rather than buying Starbucks to save money. When you fully understand what data means, you start making decisions based on data and build it into your processes. Mindfulness, or paying attention on purpose in the present moment, can serve as a tool for qualitative researchers as they navigate the research setting and data collection.