The Data Standard
Big data is disrupting everything it touches, but automotive is probably one of the top industries that enjoy the benefits and leverages it provides to the fullest. The applications of big data in the automotive industry are numerous and each of them seems to launch a wholesome new niche within the market. The automobile industry is being transformed by the adoption of technologies, applications, and services ranging from sensors to artificial intelligence to big data analysis; thus, the ecosystem is witnessing a steady influx of new players, resulting in the continuous evolution of the future car. Furthermore, big data analytics have helped automobile manufacturers boost their efficiency in terms of sales and marketing. It has also improved its operations by aiding in the incorporation of utilities like predictive maintenance and service schedule. It has also aided automotive vendors in streamlining the procurement process, making it more cost-efficient by analyzing the data for demand prediction. Ryan Barton, Chief Analytics Officer at Barnes Crossing Auto Group sits down with TDS to discuss data in the automotive industry.
Meet The Host
Data scientist at The Data Standard
Catherine Tao is a tech enthusiast looking for new methods for building connections with businesses around the world. Her extensive knowledge of data science allowed her to develop new solutions and implement them into existing ecosystems. She is currently working as a Data scientist and Exclusive Podcast Producer at The Data Standard.
Meet The Guest
Chief Analytics Officer at Barnes Crossing Auto Group
Ryan is Chief Analytics Officer at Barnes Crossing Auto Group, a mid-sized conglomerate in the automotive space in the Southeast. Subsidiaries include Barnhall Financial Services, the internal auto finance company; a consumer-to-dealer online vehicle auction site that we launched in early 2021; 6 Hertz franchises; and 13 franchised dealerships in 4 states. In 2020, the group finished with ~500 employees, ~$500M in annual revenue, and sold ~2,000 cars per month.