The Data Standard

Customer Lifetime Value Prediction with Benjamin Young at AlgoLift
Benjamin Young, Data Science & Analytics at AlgoLift, joins The Data Standard to talk about his journey and ML.

Episode Summary

Host Catherine Tao speaks with Benjamin Young, Data Science & Analytics at AlgoLift. In this episode, Ben speaks about using machine learning/statistical merged approaches and developing robust and accurate algorithms for customer lifetime value (LTV) prediction and for automating user acquisition at scale with the goal of maximizing long-term ROI.

Meet The Host

Darren Kaplan

Co-Founder & Board Member of HiQ Labs

Darren Kaplan is 2x Founder and recognized as one of the Top 20 Data Science Influencers in 2020. Darren is the co-creator of The Data Standard, the premier networking user-community for data-science, data engineers, and cybersecurity enthusiasts.

Meet The Guest

Benjamin Young

Director Data Science & Analytics at AlgoLift

Ben Young is the head of Data Science at AlgoLift, a marketing automation platform driven by predictive analytics. At AlgoLift, he has led the development of various algorithms including LTV forecasting models and ROI-maximizing campaign automation algorithms. He holds a Master of Science degree in engineering from UCLA.